Common Mistakes When Starting an Ecommerce Business
Common Mistakes When Starting an Ecommerce Business from Scratch Common Mistakes When Starting an Ecommerce Business Novem ber 17, 2024 Ecommerce Overview Definition : Online goods and services sales. Growth : 14.9% annual growth rate (eMarketer). Benefits : Flexibility, scalability and reach. Pre-Launch Mistakes Poor Market Research : Insufficient target audience understanding. Inadequate Business Planning : Lack of clear goals and strategies. Incorrect Niche Selection : Unprofitable or oversaturated markets. Insufficient Funding : Underestimating startup costs. Launch and Operations Mistakes Subpar Website Design : User experience and navigation issues. Inefficient Payment and Shipping Options : Limited or costly choices. Inadequate Customer Support : Unresponsive or unhelpful service. Ineffective Marketing Strategies : Lack of social media, SEO or email marketing. Post-Launch Mistakes Inadequate Analytics : Ignoring performance metrics. Insufficient Inventory Management : Stockouts ...